Tuesday, Apr 13, 2021 | 11:00 AM – 12:00 AM CET    |   Register Now to Attend

A comprehensive, 360-degree view of customers can benefit automotive companies in many ways. When it comes to building a holistic view of your customers in CRM, ensuring customer data stored in email and other applications you depend on daily is one of the biggest technology challenges in the automotive industry today. Are you facing these challenges and looking for a solution?

We are happy to host the European Networking Group (E.N.G.) Auto CRM & Marketing Excellence Virtual Panel Discussion 2021. Dedicated to providing the most timely and relevant material, the E.N.G brings together automotive industry experts to share best practices and strategies with industry peers in an engaging environment.

Register now to join Henrik Almström (Riva Business Development Manager – EMEA), Massimiliano De Blasi, (Nissan CRM Manager) and Dr. Wolfram Sopha (Professor for Automotive Management at Nürtingen-Geislingen University) on Tuesday, Apr 13, for a panel discussion and learn how the automotive industry navigates the current climate, and their digital operations to achieve Customer 360 with CRM.

Key Takeaways

In this 60-minutes panel discussion you’ll hear about:

  • Challenges with obtaining accurate customer records in CRM
  • How do disparate systems and complex eco-systems affect getting the full picture of the customer?
  • Understanding the void of the sales funnel; knowing why prospects became or did not become customers
  • Is Big Data the answer to the automotive industry eco-system in achieving Customer 360?


1 Introduction Riva

2 Introduction Speakers

3 Panel discussion

4 Wrap-Up and Questions

Breakdown of Minutes

We’ll update the minutes timeline for you after the live webinar!